Draft Day 2031

Hyundai Motor America is teaming with NFL Network Draft Analyst Mike Maycok to predict future NFL Talent. The automaker's NFL Draft Day 2031 campaign.

Draftday2031.com was the destination site where users could easily generate a video featuring Mike Mayock, the NFL draft guru that would tout their young football stars' potential for the 2031 NFL Draft. The strategy was designed to offer a sharable piece of content with the suggestion of answering a few questions.